Below you’ll find answers to some of the most common things clients ask me – from how I work and what I offer, to timelines, pricing, and results. If you don’t see what you’re looking for, just get in touch, I am always happy to help.
Frequently Asked Questions (FAQ)
Choosing the right marketing partner is an important decision, and you’re bound to have questions.
What does Makin Marketing actually do?
I provide full-service marketing support including branding, website design, SEO, social media, content creation, and consulting, all tailored to help service-based businesses grow.
What is a fractional CMO?
A fractional CMO is a senior marketing leader who works with your business part-time, providing strategy, direction, and oversight without the cost of a full-time hire. It’s ideal for growing businesses that need expert guidance and real accountability behind their marketing.
How long does it take to see results?
It very much depends on what is required.
I don’t know where to start, can you help?
Absolutely. We begin with a discovery call to understand your business and recommend the best next steps.
Do I need everything, or can I choose specific services?
Everything is fully custom, you can start with a single service or a complete marketing package.
What happens after I enquire?
We’ll schedule a discovery call, learn about your goals, and create a tailored strategy or proposal.
How involved do I need to be?
As involved as you want. I handle everything from strategy to execution, but collaborate closely with you at key stages.
Do you act as an in-house director/manager?
Yes- that’s exactly how I work. You get the benefits of a full marketing director without hiring internally.
How do you measure success?
I track performance using analytics, focusing on metrics like traffic, engagement, leads, and conversions.
Do you guarantee results?
I don’t guarantee specific numbers, but I use proven, data-driven strategies to maximise your growth.
What makes you different from other marketing agencies?
- Fully customised strategies
- Direct access to myself
- Creative + data-driven approach
How much do your services cost?
Pricing depends on your goals and the scope of work. I can provide a detailed quote after your discovery call.
Do you offer monthly packages?
Yes, many clients work with us on a monthly retainer for ongoing support.
Is there a minimum commitment?
This varies by service, but I will always be upfront about expectations before you start.
Can you work with my existing branding?
Yes, or we can refresh or completely redesign it depending on your situation.
What if I’ve worked with another agency before?
No problem. I will audit what’s been done and build from there.
How do we communicate during a project?
Typically via email, scheduled calls, and shared project updates.
Do you work remotely or do you work from our location?
Either is possible it really depends on your location, the tasks involved and many different factors. Many clients prefer the remote model as it causes less disruption.