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Makin Marketing
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  • Home
  • About Me
  • Why Fractional?
  • Case Studies
    • Building an In-House Marketing Team to Accelerate Growth
    • Cutting Marketing Costs & Driving Growth
    • Driving E-Commerce Growth & Marketing Efficiency
    • Repositioning a Technical Engineering Brand for Global Growth
    • Repositioning a Scottish Solar Installation Company for Nationwide Growth
  • My Services
    • Agency & Team Leadership
    • Brand Development
    • Brand Systems Architect
    • Demand Generation
    • Marketing Accountability
    • Marketing Strategy & Direction
    • Positioning & Messaging
  • Advice
  • Podcast
  • Contact

Daily Archives: 21/04/2023

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  3. April
  4. 21

The Advantages of Vector-Based Logo Designs

DesignBy Sean Makin21/04/2023Leave a comment

When creating a logo for your business, choosing a design that will represent your brand effectively is essential.  One of the best options is a vector-based logo design.  This type of logo is constructed of lines and shapes that can be scaled up or down without losing quality.  In this post, we’ll explore the advantages…

Where Does Marketing End and Sales Begin?

Marketing, SalesBy Sean Makin21/04/2023Leave a comment

Marketing and sales are two essential aspects of any business.  These two terms are often used interchangeably but have different meanings and goals.  To understand the difference between marketing and sales, we must look at their goals and objectives. Marketing and sales are often seen as one unit, but they are two distinct entities that…

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