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  • Home
  • About Me
  • Why Fractional?
  • Case Studies
    • Building an In-House Marketing Team to Accelerate Growth
    • Cutting Marketing Costs & Driving Growth
    • Driving E-Commerce Growth & Marketing Efficiency
    • Repositioning a Technical Engineering Brand for Global Growth
    • Repositioning a Scottish Solar Installation Company for Nationwide Growth
  • My Services
    • Agency & Team Leadership
    • Brand Development
    • Brand Systems Architect
    • Demand Generation
    • Marketing Accountability
    • Marketing Strategy & Direction
    • Positioning & Messaging
  • Advice
  • Podcast
  • Contact

Daily Archives: 23/04/2023

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  4. 23

EnhancIng Retail Atmospherics for Improved Customer Experience

Design, MarketingBy Sean Makin23/04/2023Leave a comment

Picture yourself walking into your favourite store.  You’re hit with a warm, welcoming feeling as you step inside. The soft lighting, soothing music, and pleasant scent create an atmosphere that makes you want to stay awhile.  This is the power of retail atmospherics. Retail atmospherics refers to the elements that make up a store’s environment.…

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