Skip to content
Free Online Marketing Assessment
Makin Marketing
Fractional CMO
Makin Marketing
  • Home
  • About Me
  • Why Fractional?
  • Case Studies
    • Building an In-House Marketing Team to Accelerate Growth
    • Cutting Marketing Costs & Driving Growth
    • Driving E-Commerce Growth & Marketing Efficiency
    • Repositioning a Technical Engineering Brand for Global Growth
    • Repositioning a Scottish Solar Installation Company for Nationwide Growth
  • My Services
    • Agency & Team Leadership
    • Brand Development
    • Brand Systems Architect
    • Demand Generation
    • Marketing Accountability
    • Marketing Strategy & Direction
    • Positioning & Messaging
  • Advice
  • Podcast
  • Contact
  • Home
  • About Me
  • Why Fractional?
  • Case Studies
    • Building an In-House Marketing Team to Accelerate Growth
    • Cutting Marketing Costs & Driving Growth
    • Driving E-Commerce Growth & Marketing Efficiency
    • Repositioning a Technical Engineering Brand for Global Growth
    • Repositioning a Scottish Solar Installation Company for Nationwide Growth
  • My Services
    • Agency & Team Leadership
    • Brand Development
    • Brand Systems Architect
    • Demand Generation
    • Marketing Accountability
    • Marketing Strategy & Direction
    • Positioning & Messaging
  • Advice
  • Podcast
  • Contact

Daily Archives: 19/10/2025

You are here:
  1. Home
  2. 2025
  3. October
  4. 19

The Disconnect Problem: When Senior Leadership Loses Touch

StrategyBy Sean Makin19/10/2025Leave a comment

In any business, and especially in project-driven ones, the gulf between senior management (or business owners) and the operational teams is a latent risk. From a recent case described in an article by the BBC (concerning a company where the leadership’s grand vision was divorced from front-line reality) the consequences are instructive. When leadership drafts…

© Sean Makin 2026. All rights reserved.
  • FAQ
  • Site Map
  • Privacy
  • Terms of use
  • Contact
Base Menu
Go to Top
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.